In Babson’s LEAP program, we developed EntreprenYOUR — an immersive business simulation platform for teens — from concept to functional prototype. Through a structured design thinking process, we identified a critical gap in entrepreneurial education and crafted a gamified, real-world learning experience. From early-stage customer discovery to rapid prototyping and iterative feedback loops, we integrated product design, user experience strategy, and simulation mechanics to create a scalable EdTech solution that blends education with entertainment.